Thematic Sprints and Why It’s Useful

Fareed Huda
7 min readJul 21, 2020

In my current role we plan sprints based on user needs — we look at priorities and items that will add value quickly. There is of course some part of user/customer with the loudest voice (not literally), that results backlog items to trickle into the sprints. And then there is just pure business critical items.

But imagine this — you are a product manager for a B2B software, let’s say a CRM solution…

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Fareed Huda

A product management professional building digital experiences that connect customers with brands.